Benazir Research Journal of Humanities and Social Sciences https://www.brjhss.com/index.php/brjhss <p>Benazir Research Journal of Humanities and Social Sciences (BRJHSS) is a double-blind peer-reviewed, open access and biannual research journal. The journal is published by Benazir Bhutto Shaheed University Lyari – Karachi. BRJHSS publishes research papers, reviews and case studies related to any field of Humanities and Social Sciences.</p> <p><strong>An initiative taken by the faculty of Social Sciences, Benazir Bhutto Shaheed University.</strong></p> <p><strong>ISSN (Online):</strong> <span style="font-size: 0.875rem;">2790-7228</span></p> <p><strong>ISSN (Print):</strong> <span style="font-size: 0.875rem;">2790-721X</span></p> Benazir Bhutto Shaheed University en-US Benazir Research Journal of Humanities and Social Sciences 2790-721X Table of Contents https://www.brjhss.com/index.php/brjhss/article/view/50 <p>Table of Contents</p> Editor Copyright (c) 2024 2024-06-30 2024-06-30 3 1 THE IMPACT OF EDUCATIONAL TECHNOLOGY ON THE TEACHING AND LEARNING PROCESS AT BENAZIR BHUTTO SHAHEED UNIVERSITY LYARI https://www.brjhss.com/index.php/brjhss/article/view/51 <p>The use of educational technology has extended throughout the globe and is now practically ubiquitous. The use of technology in education has grown significantly, giving rise to online platforms where users may quickly produce, share, bookmark, and network content. Teachers are among the major users of educational technology. This study evaluates how educational technology affects the process of teaching and learning at Benazir Bhutto Shaheed University in Lyari, with a particular emphasis on how it affects teachers. This study sets out to investigate how educational technology functions in university-level teaching and learning. There were hypotheses developed, and a survey approach was used in the quantitative study design. A thorough examination of the literature review was carried out. Thirty teachers made up the heterogeneous study population. The approach of stratified random sampling was employed. There were seventeen Likert-scale items in the questionnaire. Utilising statistical software (SPSS version 21), data was examined. The results showed that instructional technology significantly improves teaching and learning, increasing its efficacy. Based on these conclusions, specific recommendations were made.</p> Ayesha Ayaz1, Rukhsar Afzal2, Mahmood ul Hasson Mujahid3 Copyright (c) 2024 2024-06-30 2024-06-30 3 1 E-RECRUITMENT PRACTICES: A SOCIOTECHNICAL PERSPECTIVE ON RECRUITMENT IN PAKISTAN’S PRIVATE SECTOR https://www.brjhss.com/index.php/brjhss/article/view/52 <p>The adoption of internet technology has transformed recruitment processes across the globe, with e-recruitment emerging as a dominant trend, particularly post-COVID-19. This paper explores the effectiveness of e-recruitment from a recruiter’s viewpoint, focusing on its implications in the Pakistani private sector. E-recruitment has facilitated broader reach, increased efficiency, and improved organizational image through digital recruitment platforms. The study examines how technological innovations impact human resource practices, labor market dynamics, and workforce access. The findings suggest that e-recruitment not only streamlines hiring but also reflects broader social transformations in work practices and recruitment.</p> Shizza Khan Afridi1, Khurram Shakir2, Seema Ubaid3 Copyright (c) 2024 2024-06-30 2024-06-30 3 1 IMPACT OF ENVIRONMENTAL RISK PERCEPTION ON ORGANIZATIONAL CITIZENSHIP BEHAVIOR FOR ENVIRONMENT (OCBE): MEDIATION OF ENVIRONMENTAL CORPORATE SOCIAL RESPONSIBILITY https://www.brjhss.com/index.php/brjhss/article/view/53 <p>As the global focus on environmental sustainability intensifies, manufacturing firms in Pakistan are facing increasing pressure to adopt environmentally responsible practices. This study examines the impact of risk perception on organizational citizenship behavior for the environment (OCBE). Additionally, it investigates the mediating role of environmental corporate social responsibility (ECSR) in the relationship between the above relations. A study model was developed for this study and 224 surveys were collected from employees of different manufacturing industries of Pakistan. The findings of this study provide valuable insights and guidelines for manufacturing firms in Pakistan to enhance their environmental performance and promote sustainable practices. By addressing risk perception, and integrating ECSR practices, organizations can enhance their environmental performance and contribute to sustainability efforts. This study provides the importance of integrating ECSR practices in organizational strategies, employee engagement and training programs for fostering OCBE.</p> Noor E Sahar Copyright (c) 2024 2024-06-30 2024-06-30 3 1 FLIPPED CLASSROOM: AN AVANT-GARDE TEACHING STYLE IN MATHEMATICS FOR GRADE VII LEARNERS https://www.brjhss.com/index.php/brjhss/article/view/54 <p>The objective of our research is to study the impact of the&nbsp;Flipped Classroom model on Grade 7 Learners and changes in performance perspective from students' viewpoint before and after intervention. This research will endeavor to respond to the following question: What effects does Flipped Classroom have on students' Mathematics academic performance? A better understanding of this teaching method is provided in the classroom through experimental model experiments conducted by employing quantitative research. Mean scores were determined for pre- and post-tests and T-tests were used for comparative analysis in the&nbsp;Statistical Program for Social Sciences (SPSS). Results showed a significant increase in testing scores among students, which reflected that this method is effective in developing student self-directed learning. This study was a Mathematics educational initiative, giving rise to the conclusion that using technology in Math education can help maintain student interest in learning by making it more interactive. Engagement in learning environments facilitated by educators who have innovative teaching methods is critical to ensuring that students are not only engaged but also bridging the knowledge gap. Results suggest that Flipped Classroom strategies were beneficial in improving student comprehension via a learner-centered model, which was effective in enabling students to attain a deeper conceptual understanding of mathematics.</p> Anas Ahmed Shahid1, Afshan Tayyab2 Copyright (c) 2024 2024-06-30 2024-06-30 3 1 FUNCTIONS OF URDU SUFFIX IN ENGLISH NOUN https://www.brjhss.com/index.php/brjhss/article/view/55 <p>This study investigates the compounding of Urdu suffixation with English roots in plural noun formation. The formation of compounding is based on joining two or more constituents from different languages. Urdu is the language of 9.8 million people throughout the world (Jadoon, 2022) and a flexible language to adopt words from different languages. The phenomenon of compound formation in Urdu is not new, it already has adopted different suffixes from Persian and Arabic. English root words with Urdu suffixation are an existent fact that is being observed regularly. This study investigates the phenomenon at the morphological level. For this purpose, Generative morphology theory was adopted and Aronoff’s 1976 model was applied. This research is descriptive and qualitative in nature and in terms of investigation at the morpheme level. A list of thirty words comprised of English roots with Urdu suffixes in six semantical categories of clothing, office items, households, professional titles transportation, and places. Further, a four-step model of data analysis was adopted. The result revealed that two major Urdu suffixes -یں (-even) -وں (-oon) (-were used commonly with English in the compound words formation process.</p> Farhana Yasmeen Qadri1, Sheikh Muhammad Salman Anees2 Copyright (c) 2024 2024-06-30 2024-06-30 3 1